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Mailchimp and AI.

Its own AI, Intuit Intelligence, is mostly on the Standard and Premium plans. Claude and ChatGPT can plan campaigns from your results and save drafts into Mailchimp, and Gemini in Google Workspace can read it.

Checked 17 October 2026 against 50 sources, each the vendor’s own page. See them all, or what’s changed since.

Mailchimp Intuit Intelligence built in
Which AI connects to Mailchimp. Reads and makes changes Reads only No official link
All the tool guides

The short version

  • Mailchimp is owned by Intuit, and its AI now goes by the name Intuit Intelligence. Mailchimp calls it a beta for certain users on Standard, Premium and legacy plans, at no extra cost “at this time”.222
  • The main built-in pieces are Analytics AI, a chat box that answers questions about your results, and Write with AI in the email builder. Mailchimp also predicts things like the best send time and which customers might stop buying.561112
  • Most of it needs the Standard plan or higher. Mailchimp’s pricing table shows its generative AI features as not included on Free or Essentials.16
  • Write with AI works for accounts with a mailing address in Australia, Canada, the UK or the US. AI-written automation flows are for US addresses only.69
  • Claude and ChatGPT both have official “Intuit Mailchimp” connections. They plan campaigns from your past results and can save drafts into your Mailchimp account. You still send from Mailchimp.27263224
  • Mailchimp said on 28 May 2026 that its app in Claude and ChatGPT is available in the US, Canada, the UK and Australia. A later Mailchimp page still calls the ChatGPT app US only.425
  • Google lists Intuit Mailchimp among the tools Gemini can reach from Gmail, Docs and other Workspace apps. Google’s help says these integrations only read for now.4139
  • We found no official Mailchimp connection for Microsoft Copilot. Microsoft publishes its own Mailchimp connector for Power Automate and Copilot Studio.353637
  • Mailchimp’s terms let it use your AI inputs and outputs, including customer data, for machine learning. You can opt out of its data analytics projects in your account settings.1716
  • Mailchimp charges in US dollars. Its Australian pricing page shows AUD figures as estimates only, so we haven’t quoted prices.1

The plans

Mailchimp is Intuit’s email and SMS marketing platform. Intuit also makes QuickBooks and TurboTax.221

Mailchimp says it has more customers in Australia than any other email marketing and automation brand, based on public data as at February 2024.1

Prices

Mailchimp’s Australian pricing page can show prices in Australian dollars. It says those figures are estimates, and what you’re charged depends on the US dollar exchange rate on your billing day. Displayed prices also exclude taxes and fees. For exact base prices it points to the US dollar figures, so we haven’t quoted any.1

FreeEssentialsStandardPremium
Contacts250 maximumFrom 500, up to 50,000From 500, up to 100,000From 10,000, up to 1.5 million
“Generative AI Features” in Mailchimp’s comparison tableNot includedNot included“No additional cost add-on”“No additional cost add-on”
Write with AI (beta)NoNoYesYes
Analytics AINoMailchimp’s pages disagreeYesYes
AI-written automation flows (beta, US only)NoNoYesYes
Send time optimisation and predictive analyticsNoNoYesYes
Claude, ChatGPT and other AI connectorsMailchimp’s pages disagreeMailchimp’s pages disagreeYesYes

Sources for the table:12569111225

  • Standard comes with a 14-day free trial.1
  • Intuit Intelligence (beta) is for “certain users” on Premium, Standard and legacy plans, at no additional cost “at this time”.2
  • The pricing page uses the older name, Intuit Assist, and says it’s available “in select countries in English only”.1
  • SMS is an add-on for Essentials and above in select countries. Australia is on Mailchimp’s list, and you have to apply and be approved first.50

What’s built in

Mailchimp’s AI page is headed “Mailchimp with Intuit Intelligence”. It names Analytics AI, AI recommendations, Write with AI, send-time and send-day suggestions, predicted customer attributes, AI-written automation flows and connectors to outside AI assistants.2

Analytics AI A chat assistant inside your account. You ask in plain language about campaigns, automations, your audience and revenue. It pulls the data together and suggests what to do next.
What it does
  • A chat assistant inside your account. You ask in plain language about campaigns, automations, your audience and revenue. It pulls the data together and suggests what to do next.5
  • Mailchimp calls it “a native conversational analytics agent”.4
  • It can look back “at least 90 days”.5
  • It can pre-fill a segment or campaign for you, but nothing is created, sent, deleted or shared until you confirm.5
Where to find it
  • On your marketing dashboard (Home), scroll to the “Ask anything” chat box near the bottom. It also appears in Analytics and on some campaign and report pages.5
Which plans have it
  • The help page says paid accounts, and you need Admin or Owner permissions.5
  • Mailchimp’s AI page and its What’s New page say Standard and Premium.23
  • Revenue questions need a connected online store, and Mailchimp says it works best after you’ve sent your first campaign.5
What happens to your data
  • Mailchimp says it only looks at data inside your Mailchimp account.5
  • Answers may not always be accurate. You can check the “How it was calculated” section.5
  • The help page doesn’t say whether your data is used to train models. Mailchimp’s terms cover AI features in general (see “Mailchimp’s own use of your data” below).517
In Australia
  • Mailchimp’s 28 May 2026 announcement said it’s available “to all Mailchimp customers globally with paid plans”.4
  • The help page says it’s “rolling out globally in phases”, so it may not be in every account yet.5
Write with AI (beta) Drafts new text from what you give it and the tone you choose. It also edits existing text: change the tone, shorten, lengthen, fix spelling and grammar, or follow your own instruction.
What it does
  • Drafts new text from what you give it and the tone you choose. It also edits existing text: change the tone, shorten, lengthen, fix spelling and grammar, or follow your own instruction.6
  • Mailchimp says it’s “Powered by Intuit AI”.6
  • It works in the email builders and the SMS builder.6
Where to find it
  • In the new builder, drag in a Paragraph, Heading or Button block, or click existing text, to see the AI options.6
  • In the legacy builder, new blocks show a Write with AI button and existing ones show Edit with AI.6
  • For SMS, go to SMS > Create SMS, click Edit in the Content section, then Write with AI in the Message box.6
Which plans have it
  • Standard or higher.6
  • It’s a beta, released first “to a small percentage of Mailchimp users”.6
What happens to your data
  • The help page points you to Mailchimp’s Generative AI Beta Terms before you send anything it wrote.67
  • Those terms name Microsoft Azure and OpenAI as providers that may access, use and store your inputs and outputs.7
  • They also give Mailchimp and OpenAI a licence to your inputs and outputs “for any purpose, including to develop and improve the Beta Product”.7
  • Mailchimp may use your inputs and outputs, including customer data, for machine learning. The terms say “You may select preferences about your data by visiting your account settings.”7
  • Mailchimp bans using it for some content, including health or financial advice, and content about alcohol, tobacco or weapons.6
In Australia
  • Write with AI “is available to accounts with a primary mailing address in Australia, Canada, United Kingdom, or United States.”6
  • The beta terms say it’s English only for now.7
Create Email Content with AI Turns material you already have, such as a blog post link or pasted text, into email layouts with suggested words.
What it does
  • Turns material you already have, such as a blog post link or pasted text, into email layouts with suggested words.8
  • You choose a layout, such as an article summary or a product promotion, and you can adjust the brand voice.8
Where to find it
  • In the new email builder, open the Add panel and find the AI-Generated Columns. Drag a layout into your email, choose Generate from link or Generate from text, then click Generate layout.8
Which plans have it
  • Mailchimp says paid plans, in the new email builder only.8
  • That sits oddly with the pricing table, which shows generative AI features as not included on Essentials.18
What happens to your data
  • If you give it a link, the page must be public and not password-protected so the generator can read it.8
  • The help page makes no data or training statement.8
In Australia
  • The help page doesn’t mention country limits.8
AI-written automation flows (Intuit AI flow templates, beta) Writes and designs on-brand emails for some automation flow templates, such as welcomes, win-backs, abandoned carts and birthdays.
What it does
  • Writes and designs on-brand emails for some automation flow templates, such as welcomes, win-backs, abandoned carts and birthdays.9
  • It draws on your brand kit. You can edit the emails, and nothing sends until you turn the flow on.9
Where to find it
  • Automations > Flow templates, then the “AI-powered flows” section.9
Which plans have it
  • Standard or higher, with a store connected from Shopify, WooCommerce, Squarespace Commerce, Stripe, BigCommerce, Magento or Square.9
What happens to your data
  • Mailchimp points to the same Generative AI Beta Terms. The help page has no training statement.97
In Australia
  • Not available here. Mailchimp says “your account’s primary mailing address must be located in the United States”.9
Brand kit Stores your logos, fonts, colours, brand personality and button styles. Mailchimp says “We’ll use AI and the assets in your brand kit to quickly generate stylish, on-brand graphics.”
What it does
  • Stores your logos, fonts, colours, brand personality and button styles. Mailchimp says “We’ll use AI and the assets in your brand kit to quickly generate stylish, on-brand graphics.”10
  • It can pick up fonts and colours from your website or landing pages.10
Where to find it
  • Content > Brand Kit.10
Which plans have it
  • Branded email templates need Essentials or higher. The page doesn’t give a plan for the brand kit itself.10
What happens to your data
  • The page makes no data statement.10
In Australia
  • No country limits are stated.10
Predictions: send times, customer value and demographics Send Time Optimization picks a time within 24 hours of the date you choose, when each person is most likely to open. Mailchimp says it uses data science and engagement data from Mailchimp customers’ sending.
What it does
  • Send Time Optimization picks a time within 24 hours of the date you choose, when each person is most likely to open. Mailchimp says it uses data science and engagement data from Mailchimp customers’ sending.11
  • Predictive analytics “uses AI to analyze purchase history, browsing behavior, and email engagement to forecast future buying patterns”. It predicts each customer’s lifetime value and next purchase date, and flags customers at risk of not buying again.12
  • You can build segments from predicted next order date, churn risk, likelihood to purchase and predicted lifetime value.13
  • Predicted demographics guesses each contact’s age range and gender. Mailchimp says it’s based on shared Mailchimp account information from around the world.12
  • Campaign benchmarking compares your results with similar senders, drawing on “hundreds of millions of emails sent in Mailchimp”.15
Where to find it
  • Send time: in the email checklist, click Add send time or Edit send time, pick a date at least 48 hours ahead, select Send when recipients are most likely to open, then Save.11
  • Predictive analytics: Analytics > Conversion Insights > Customers tab.12
Which plans have it
  • Send Time Optimization is on Standard or higher.11
  • Predictive analytics needs Standard or higher and a connected online store. You also need to have sent at least one email campaign.1214
  • The Premium plan card lists “Predictive Segmentation”.1
What happens to your data
  • Predicted demographics is “automatically enabled for eligible users”.12
  • To turn it off: profile icon > Account & billing > Settings > Manage my data, then under Data analytics settings untick “Turn on predicted demographics in this account” and click Save.12
  • Benchmarking is free for users who opt in to Mailchimp’s data analytics projects.15
In Australia
  • Targeting by zip code is marked US only.13
  • The other pages don’t state country limits.1112
Mailchimp’s own use of your data for AI Section 30 of Mailchimp’s Standard Terms of Use, updated 10 October 2025, covers its AI features. Mailchimp says outputs may be inaccurate and you must review them before you use them in a campaign.
What the terms say
  • Section 30 of Mailchimp’s Standard Terms of Use, updated 10 October 2025, covers its AI features. Mailchimp says outputs may be inaccurate and you must review them before you use them in a campaign.17
  • It says Mailchimp uses third parties to provide its AI, and those third parties “may access, use, and store any Inputs and Outputs”.17
  • It says “We may use your Inputs and Outputs, including Customer Data, for machine learning purposes” to develop and improve Mailchimp’s AI and services.17
  • It adds: “You may select preferences about your data by visiting your account settings.”17
  • Intuit’s privacy statement, last updated 9 March 2026, says Intuit may improve its products “by training our artificial intelligence models and other machine learning models”.18
  • The same statement says data obtained through Google Workspace APIs isn’t used to train generalised AI models.18
The setting you can change
  • Click your profile icon and choose Account. Open Settings, choose Manage my data, and under Data analytics setting untick “Include my data in Mailchimp’s data analytics projects”. Click Save.16
  • Mailchimp says changes can take up to 30 days.16
  • Mailchimp says these projects use account data such as sending habits and subscriber details to make predictions. The help page doesn’t say whether opting out covers AI training.16
Where your data is kept
  • Mailchimp says it runs servers in data centres in the United States.19
  • Intuit reserves the right to store and process personal information in the US and other countries.18
  • Intuit’s privacy statement has a section for Australian residents, covering access, correction, deletion and objection.18

Connect another AI

Mailchimp says it connects to ChatGPT, Claude, Perplexity, Codex and Google Workspace, “so you can build email and SMS campaigns with the assistant you already trust”.2

  • Mailchimp’s AI page says these connectors are on the Standard and Premium plans, “subject to plan and eligibility requirements”.2
  • It says Google Workspace connectors need a Business Standard, Business Plus, Enterprise Standard or Enterprise Plus licence.2
  • On 28 May 2026 Mailchimp said its app in Claude and ChatGPT is available to users in the US, Canada, the UK and Australia.4

ChatGPT and Mailchimp

Reads and makes changes. Saves drafts; you send from Mailchimp.

ChatGPT and Mailchimp

Official? Yes. OpenAI’s directory lists the “Intuit Mailchimp” plugin, with Intuit Inc as the developer. We could read OpenAI’s pages only through search-engine copies.
  • Yes. OpenAI’s directory lists the “Intuit Mailchimp” plugin, with Intuit Inc as the developer. We could read OpenAI’s pages only through search-engine copies.3233
  • Mailchimp announced a ChatGPT integration on 10 February 2026.23
What it can see and do In short, it reads and makes changes. OpenAI’s page says it creates campaign plans from your business details, then drafts campaigns you can export to Mailchimp.
  • In short, it reads and makes changes. OpenAI’s page says it creates campaign plans from your business details, then drafts campaigns you can export to Mailchimp.32
  • The listing includes two skills, explain-campaign-performance and plan-my-next-campaign.32
  • Mailchimp says it reads your campaign history and results. For new users it asks a few questions about the business, then predicts the industry and draws on Mailchimp’s aggregate data.25
  • Mailchimp says each plan covers channels, send timing, audience segments and content ideas.25
  • Mailchimp’s page doesn’t say the app can send or schedule campaigns.25
What you need A ChatGPT account. OpenAI says availability depends on your plan and workspace settings, and some workspaces need admin approval.
  • A ChatGPT account. OpenAI says availability depends on your plan and workspace settings, and some workspaces need admin approval.32
  • Mailchimp’s ChatGPT page says there’s “no additional cost” and you “don’t need to be on a specific plan”. Its AI page says Standard and Premium.252

Steps to connect (Mailchimp's ChatGPT page, 3 June 2026; OpenAI's plugin docs, no date shown)

  1. Then: The Intuit Mailchimp plugin, with Intuit Inc as the developer. Sources 3425

    ChatGPT’s Plugins page, with Plugins in the sidebar ringed.
    Screenshot: ChatGPT’s Plugins page, signed out, 18 October 2026.

  2. Then: The plugin installs. Some plugins ask you to connect straight away; others wait until you first use them. Source 34

    The Intuit Mailchimp page in ChatGPT’s plugin directory, with the Install plugin button ringed.
    Screenshot: ChatGPT’s plugin directory, the Intuit Mailchimp page, signed out, 18 October 2026.

  3. Then: The connection is set up. The exact screens weren’t in the docs we read. Sources 3325

    A drawing from the step’s own words. The real screen may look a little different.

  4. Then: A campaign plan covering channels, send timing, audience segments and content ideas, based on your past results. OpenAI says drafts can be exported to Mailchimp, where you finish and send them. Source 34

    A drawing from the step’s own words. The real screen may look a little different.

Pictures without a date are drawings from each step’s own words. The real screen may look a little different.

To disconnect Select Uninstall plugin where it’s offered. OpenAI says the connection stays active until you also disconnect it in ChatGPT.
  • Select Uninstall plugin where it’s offered. OpenAI says the connection stays active until you also disconnect it in ChatGPT.34
  • Mailchimp’s page doesn’t explain how to disconnect.25
Limits Mailchimp says it “has a dedicated agreement with OpenAI” and that customer data “is not used to train their models”.
  • Mailchimp says it “has a dedicated agreement with OpenAI” and that customer data “is not used to train their models”.25
  • OpenAI’s listing says ChatGPT may share relevant chats and memories with the plugin, under Intuit Mailchimp’s terms and privacy policy.33
  • OpenAI says that when ChatGPT sends data through a plugin’s server, that service’s terms and privacy policy apply.34
  • Mailchimp’s ChatGPT page says the app is “currently available in the US only”. Mailchimp’s earlier 28 May release listed Australia too.254

Claude and Mailchimp

Reads and makes changes. Saves drafts; you send from Mailchimp.

Claude and Mailchimp

Official? Yes. Anthropic’s directory lists the “Intuit Mailchimp” connector, made by Intuit Mailchimp and marked “Anthropic verified”. It was added in March 2026.
  • Yes. Anthropic’s directory lists the “Intuit Mailchimp” connector, made by Intuit Mailchimp and marked “Anthropic verified”. It was added in March 2026.27
  • Mailchimp announced it on its What’s New page on 18 May 2026.3
  • Intuit Mailchimp is one of 37 partner connectors in Anthropic’s Claude for Small Business, announced 15 September 2026. Anthropic lists it for the Monday brief, Speed to Lead and marketing workflows.29
What it can see and do In short, it reads and makes changes. It reads your campaign history and results, and it can save campaign plans into your Mailchimp account as drafts.
  • In short, it reads and makes changes. It reads your campaign history and results, and it can save campaign plans into your Mailchimp account as drafts.2624
  • It plans campaigns across email, SMS and social, builds email and social layouts, edits campaigns and reuses content across channels.26
  • If you’re new to Mailchimp, it draws on Mailchimp’s industry data in place of your own history.24
  • Mailchimp’s help article doesn’t mention sending or scheduling. Its Claude page says you finish and send the campaign in Mailchimp.2624
  • Anthropic’s listing shows 12 tools, including campaign-planner, edit-campaign, save-to-mailchimp and generate-image.27
  • On Claude Team and Enterprise, Owners can set each tool to Always allow, Needs approval or Blocked.28
What you need An active Claude account and an active Mailchimp account, with a role allowed to authorise third-party integrations in both. Mailchimp says that’s usually Owner or Admin.
  • An active Claude account and an active Mailchimp account, with a role allowed to authorise third-party integrations in both. Mailchimp says that’s usually Owner or Admin.26
  • Mailchimp’s AI page says Standard or Premium. Its Claude help article doesn’t name a plan.226
  • On Claude Team and Enterprise, an Owner adds the connector for the organisation first, and each person then signs in.28

Steps to connect (Mailchimp's help article, no date shown; Anthropic's help article, updated 17 October 2026)

  1. Then: The connectors directory opens. Sources 2826

    Claude’s Customize page on the Connectors tab, with the + Add button ringed.
    Screenshot: Claude, the Connectors page under Customize, 18 October 2026.

  2. Then: A Mailchimp sign-in screen. Sources 2627

    The Intuit Mailchimp listing in Claude’s connector directory, with the Connect to Claude button ringed.
    Screenshot: Claude’s connector directory, the Intuit Mailchimp listing, 18 October 2026.

  3. Then: Intuit Mailchimp shows as connected in Claude. The exact Mailchimp approval screen wasn’t shown in the docs we read. Source 26

    A drawing from the step’s own words. The real screen may look a little different.

  4. Then: The connector is available in this conversation. Source 28

    The + menu under Claude’s message box, with Connectors ringed.
    Screenshot: Claude, the + menu in a new chat, 18 October 2026.

  5. Then: A campaign plan based on your past Mailchimp results, saved to your account as a draft. Mailchimp’s help doesn’t describe sending or scheduling from Claude; you finish and send in Mailchimp. Source 26

    A drawing from the step’s own words. The real screen may look a little different.

Pictures without a date are drawings from each step’s own words. The real screen may look a little different.

To disconnect In Claude, go to Customize > Connectors and disconnect Intuit Mailchimp.
  • In Claude, go to Customize > Connectors and disconnect Intuit Mailchimp.28
  • Mailchimp says to disconnect fully and wait a moment before you reconnect, because reconnecting straight away can cause problems.26
Limits Mailchimp says the connector focuses on planning, editing and saving campaigns, and Claude may not be able to help with other Mailchimp tasks through it.
  • Mailchimp says the connector focuses on planning, editing and saving campaigns, and Claude may not be able to help with other Mailchimp tasks through it.26
  • Mailchimp says your Mailchimp data isn’t used to train Claude.26
  • On Claude’s Free, Pro and Max plans, Anthropic uses chats to improve its models if you opt in, or if a chat is flagged for safety review. Raw connector content is left out unless it’s copied straight into the chat.30
  • On Claude’s commercial plans, Anthropic says it won’t use your inputs or outputs for training by default.31
  • Anthropic’s listing warns: “Only use connectors from developers you trust.”27

Copilot and Mailchimp

No official link. Copilot Studio connector only.

Microsoft Copilot and Mailchimp

Official? No official Mailchimp connection found. Mailchimp’s AI page lists ChatGPT, Claude, Perplexity, Codex and Google Workspace, and doesn’t mention Copilot.
  • No official Mailchimp connection found. Mailchimp’s AI page lists ChatGPT, Claude, Perplexity, Codex and Google Workspace, and doesn’t mention Copilot.2
  • Mailchimp isn’t one of Microsoft’s federated Copilot connectors.35
  • Microsoft’s list of Copilot Cowork partner plugins, updated 15 October 2026, doesn’t include Mailchimp.36
What Microsoft offers instead Microsoft publishes its own “MailChimp” connector for Power Automate, Power Apps, Logic Apps and Copilot Studio. It’s a Premium connector in Copilot Studio and Power Automate.
  • Microsoft publishes its own “MailChimp” connector for Power Automate, Power Apps, Logic Apps and Copilot Studio. It’s a Premium connector in Copilot Studio and Power Automate.37
  • Its actions include adding or updating list members, creating campaigns and “Send Campaign (Preview)”.37
  • The Cowork plugin list includes “Mandrill”, described as a way to “send and monitor transactional email”.36
  • Mandrill is Mailchimp’s transactional email service. Microsoft’s Mandrill connector is published by Microsoft and connects with a Mandrill API key.4738
  • Your IT admin controls which Cowork plugins are available, under Agents > Tools in the Microsoft 365 admin center.36
Watch for These Microsoft connectors can send email, and we didn’t find them in Mailchimp’s own documentation. Treat them as automation tools for someone who knows Power Automate. That’s our advice.
  • These Microsoft connectors can send email, and we didn’t find them in Mailchimp’s own documentation. Treat them as automation tools for someone who knows Power Automate. That’s our advice.37382

Gemini and Mailchimp

Reads only. Via Google Workspace; read-only for now.

Google Gemini and Mailchimp

Official? Yes, through Gemini in Google Workspace. Google’s 15 September 2026 update names Intuit Mailchimp among the tools Gemini can reach through MCP integrations.
  • Yes, through Gemini in Google Workspace. Google’s 15 September 2026 update names Intuit Mailchimp among the tools Gemini can reach through MCP integrations.41
  • The Google Workspace Marketplace lists an “Intuit Mailchimp Connector”. It’s free, works with Gemini and Workspace Studio, and was updated 16 October 2026. The listing doesn’t clearly name a publisher.40
  • Mailchimp’s What’s New page says Mailchimp connects to Gemini and can send campaign performance into Google Slides.3
  • Mailchimp isn’t in Google’s table of connected apps for the personal Gemini app.44
What it can see and do Google’s help says Gemini can “Retrieve details about your email campaigns and audience lists” and “Pull up recent subscriber reports to review performance”.
  • Google’s help says Gemini can “Retrieve details about your email campaigns and audience lists” and “Pull up recent subscriber reports to review performance”.39
  • Google’s help says “Integrations currently only support read actions.”39
  • Two other Google pages suggest more. The Marketplace listing talks about “taking Intuit Mailchimp actions directly in Gemini”, and Google’s admin page says integrations let people “access and take action on their third-party content”.4042
  • Workspace Studio, Google’s automation tool, can include Mailchimp steps in its beta integrations.43
What you need Google lists Google AI Pro and Ultra for personal accounts, and editions including Business Standard, Business Plus, Enterprise Standard and Enterprise Plus for work accounts.
  • Google lists Google AI Pro and Ultra for personal accounts, and editions including Business Standard, Business Plus, Enterprise Standard and Enterprise Plus for work accounts.39
  • Work accounts need an admin who allows integrations.39
  • Google says the feature is on by default for people with Gemini for Google Workspace access.41
  • Mailchimp says its Google Workspace connectors need Business Standard, Business Plus, Enterprise Standard or Enterprise Plus, and a Standard or Premium Mailchimp plan.2

Steps to connect (Google's help, no date shown)

  1. Source 39

    A drawing from the step’s own words. The real screen may look a little different.

  2. Sources 3940

    The Intuit Mailchimp integration’s listing on the Google Workspace Marketplace, with its button ringed.
    Screenshot: Google Workspace Marketplace, the Intuit Mailchimp listing, 17 October 2026.

  3. Source 39

    A drawing from the step’s own words. The real screen may look a little different.

  4. Source 39

    A drawing from the step’s own words. The real screen may look a little different.

Pictures without a date are drawings from each step’s own words. The real screen may look a little different.

To disconnect Go to your Google Account’s security settings. On the “Your connections to third-party app & services” card, click See all connections, choose the app, click Delete all connections you have with it, then Confirm.
  • Go to your Google Account’s security settings. On the “Your connections to third-party app & services” card, click See all connections, choose the app, click Delete all connections you have with it, then Confirm.39
For admins Manage access in the Admin console under Apps > Google Workspace Marketplace apps > Apps list, for the whole domain, a group or an organisational unit.
  • Manage access in the Admin console under Apps > Google Workspace Marketplace apps > Apps list, for the whole domain, a group or an organisational unit.41
  • Google says API controls can’t restrict integrations, and switching an app from Trusted to Blocked doesn’t stop people already using it.42
Limits Google says Workspace Studio flows can share your Google Account data with the third-party service, so make sure you trust it.
  • Google says Workspace Studio flows can share your Google Account data with the third-party service, so make sure you trust it.43
  • Intuit says data it gets through Google Workspace APIs isn’t used to train generalised AI models.18

Other routes

Developer tools, automation tools and app stores.

Mailchimp’s own MCP servers and developer tools

These are for developers and people building their own AI tools.4547

  • Mailchimp’s Docs MCP server searches Mailchimp’s developer documentation. It can’t see your Mailchimp account and needs no login.45
  • Agent skills are instruction files that help coding agents such as Claude Code and Cursor use Mailchimp’s Marketing API correctly.46
  • The Transactional Messaging MCP at https://mandrillapp.com/mcp lets AI tools use Mailchimp’s transactional email API with an API key. Its tools include call_api, and Mailchimp’s example prompts include sending a test email.47
  • Mailchimp says the API key needs permission for each action it takes. An unrestricted key works by default, and a restricted key also needs the “AI Agents” permission group switched on.47

Other AI assistants Mailchimp lists

  • Mailchimp also lists Perplexity and Codex connectors, on the Standard and Premium plans.2

Automation tools and Mailchimp

  • Mailchimp’s integrations directory lists Zapier, built by Zapier, as a free integration. Mailchimp and Zapier are sold separately.48
  • It also lists Make, formerly Integromat, as free.49
  • Microsoft’s own Mailchimp connector for Power Automate is covered under Microsoft Copilot above.37
All the tool guides

Jobs it’s good for

  • Next month’s campaign plan. Ask Claude or ChatGPT to plan a campaign from your past results, then save the draft to Mailchimp and finish it there.2625
  • What actually made money. Ask Analytics AI which campaigns and automations drove revenue. It needs a connected store for full answers.52
  • A quick rewrite. Use Write with AI to shorten a paragraph or change its tone, then read it before sending.67
  • A blog post into an email. Paste a public blog link into AI-generated columns.8
  • Better send times. Turn on Send Time Optimization for a regular email.11
  • Win-back emails. Use predictive analytics to find customers at risk of not buying again.1213
  • Results into a report. Ask Gemini in Docs or Slides about recent campaigns and subscriber reports.393
  • On-brand graphics. Set up the brand kit once so AI-made layouts match your look.10

What to watch for

Your data and Mailchimp’s AI

  • Mailchimp’s terms let it use your AI inputs and outputs, including customer data, for machine learning.17
  • The beta terms behind Write with AI give OpenAI a licence to your inputs and outputs as well as Mailchimp.7
  • You can opt out of data analytics projects, but Mailchimp doesn’t say whether that also covers AI training.1617
  • Mailchimp offers benchmarking to people who opt in to data analytics, so opting out may mean losing it. That’s our reading.15
  • Mailchimp’s servers are in the United States.19

What the outside AI sees

  • Mailchimp says the Claude connector connects directly to your data, including your campaign history and audience engagement patterns.24
  • OpenAI’s listing says ChatGPT may share relevant chats and memories with the plugin.33
  • Mailchimp says neither Claude nor OpenAI trains on your Mailchimp data through these connections.2625

Check the work

  • Mailchimp’s terms say AI outputs may be inaccurate and must be reviewed. You may need to tell readers that content may contain errors.17
  • Analytics AI may not always be accurate. Check “How it was calculated”.5
  • Some content is banned for AI writing, such as health or financial advice.6

Plans and countries

  • Free and Essentials don’t include Mailchimp’s generative AI features.1
  • AI-written automation flows are for US addresses only.9
  • Mailchimp’s own pages disagree on whether the ChatGPT app is available in Australia.254

Prices in US dollars

  • What you pay depends on the exchange rate on your billing day, and displayed prices exclude taxes and fees.1

Who can switch things on

  • The Claude connector needs someone allowed to authorise integrations, usually an Owner or Admin.26
  • Analytics AI needs Admin or Owner permissions.5
  • Google Workspace admins control the Mailchimp integration through the Marketplace allowlist.4142

Beta features

  • Mailchimp describes Intuit Intelligence as beta. Write with AI and the AI flow templates are betas too.269
  • AI Segment Builder is in beta for select customers.4
  • Workspace Studio’s third-party steps are a Google beta.43

What’s changing

  • 6 September 2023: Mailchimp announced Intuit Assist, with its first features in beta for select customers in the US, UK, Australia and Canada.20
  • 13 June 2024: Mailchimp previewed an AI “Revenue Intelligence” system as coming soon.21
  • 1 July 2025: Intuit announced a Marketing Agent for QuickBooks Online, “Coming later this year”, to run campaigns via Mailchimp. It named only the US for the rollout.22
  • 10 February 2026: Mailchimp announced a ChatGPT integration and predictive analytics, expected to start rolling out globally that day for eligible plans.23
  • March 2026: The Intuit Mailchimp connector was added to Claude’s directory.27
  • 18 May 2026: Mailchimp’s What’s New page announced Analytics AI and the Claude connector.3
  • 28 May 2026: Analytics AI launched for paid plans, and the Claude and ChatGPT app was listed for the US, Canada, the UK and Australia.4
  • At the same time Mailchimp said AI Segment Builder is in beta “with general availability coming soon”, and that native marketing agents are coming.4
  • 15 September 2026: Google added Intuit Mailchimp to Gemini in Workspace, and Anthropic launched Claude for Small Business with Intuit Mailchimp.4129
  • 16 October 2026: Google updated its Intuit Mailchimp Connector listing.40
  • Coming soon: Mailchimp’s AI page says it will turn an opportunity in your data into a ready-to-review campaign or a built segment. It calls this a general direction and not a commitment.2

What we couldn’t establish

  • Which plan the AI connectors need. Mailchimp’s AI page says Standard and Premium, its ChatGPT page says no specific plan, and its Claude help article doesn’t say.22526
  • Whether the ChatGPT app works in Australia. Mailchimp’s 28 May release says yes, but its 3 June ChatGPT page says US only.425
  • Whether Gemini can change anything in Mailchimp. Google’s help says read-only, but its listing and admin page talk about taking action.394042
  • Who publishes Google’s Intuit Mailchimp Connector. The listing doesn’t say clearly.40
  • Whether opting out of data analytics stops AI training use. Mailchimp doesn’t say.1617
  • Whether Analytics AI is on Essentials. The help page says paid accounts, while other Mailchimp pages say Standard and Premium.52
  • Mailchimp’s own steps for ChatGPT. We found a help article for Claude, but only a marketing page for ChatGPT.2625
  • OpenAI’s pages. OpenAI’s Mailchimp listing and plugin page blocked automated reading, so we relied on search-engine copies.3233
  • Prices in AUD. Mailchimp shows AUD figures only as estimates and bills in US dollars.1
  • The Marketing Agent. We couldn’t confirm it reached Mailchimp customers or Australia.22
  • Dates on Mailchimp’s AI terms. The Generative AI Beta Terms show no date.7
  • Intuit Assist and Intuit Intelligence. Mailchimp’s pages use both names, and we found no notice explaining the change.12
  • A Microsoft route built by Mailchimp. None found. Microsoft’s own connectors aren’t documented by Mailchimp.372

Sources

Every line above was read at one of these pages, on the date shown. Vendors change their products and their pages often, so check the page before you rely on a detail.

  1. 1 Mailchimp Pricing Plans (Australian site) Mailchimp Read 17 Oct 2026
  2. 2 AI marketing tools — Mailchimp with Intuit Intelligence Mailchimp Read 17 Oct 2026
  3. 3 What’s New in Mailchimp Mailchimp Updated Entries dated 18 May 2026 to 30 Sep 2026 Read 17 Oct 2026
  4. 4 Intuit Mailchimp Launches Analytics AI and Expanded Data Integrations to Give Brands Conversational, Actionable Intelligence Mailchimp (newsroom) Updated 28 May 2026 Read 17 Oct 2026
  5. 5 Use the Analytics AI Mailchimp Help Read 17 Oct 2026
  6. 6 Use Write with AI to Create Content Mailchimp Help Read 17 Oct 2026
  7. 7 Mailchimp Generative AI Beta Terms Mailchimp Read 17 Oct 2026
  8. 8 Create Email Content with AI Mailchimp Help Read 17 Oct 2026
  9. 9 Use Intuit AI with Automation Flow Templates Mailchimp Help Read 17 Oct 2026
  10. 10 Use Brand Kit Mailchimp Help Read 17 Oct 2026
  11. 11 Use Send Time Optimization Mailchimp Help Read 17 Oct 2026
  12. 12 About Predictive Analytics and Demographics Mailchimp Help Read 17 Oct 2026
  13. 13 All the Segmenting Options Mailchimp Help Read 17 Oct 2026
  14. 14 Predictive E-Commerce Insights Mailchimp Read 17 Oct 2026
  15. 15 About Campaign Benchmarking Mailchimp Help Read 17 Oct 2026
  16. 16 Set Account Security Options Mailchimp Help Read 17 Oct 2026
  17. 17 Mailchimp’s Standard Terms of Use Mailchimp Updated Updated and effective 10 Oct 2025 Read 17 Oct 2026
  18. 18 Intuit Global Privacy Statement Intuit Updated Last updated 9 Mar 2026 Read 17 Oct 2026
  19. 19 Mailchimp Privacy FAQs Mailchimp Help Read 17 Oct 2026
  20. 20 Introducing Intuit Assist for Mailchimp Mailchimp (newsroom) Updated 6 Sep 2023 Read 17 Oct 2026
  21. 21 Intuit Mailchimp Previews AI-Powered Revenue Intelligence System, Launches SMS Marketing Tools in the UK Mailchimp (newsroom) Updated 13 Jun 2024 Read 17 Oct 2026
  22. 22 Intuit Introduces Ground-Breaking Virtual Team of AI Agents to Fuel Growth for Businesses Intuit (investor relations) Updated 1 Jul 2025 Read 17 Oct 2026
  23. 23 Intuit Mailchimp Unlocks a New Era of Profitable Ecommerce Marketing with Advanced, Data-Driven Capabilities Mailchimp Updated 10 Feb 2026 Read 17 Oct 2026
  24. 24 Smarter campaigns with the Mailchimp x Claude Connector Mailchimp Updated 3 Jun 2026 Read 17 Oct 2026
  25. 25 Better campaigns, faster: Mailchimp + ChatGPT integration Mailchimp Updated 3 Jun 2026 Read 17 Oct 2026
  26. 26 Use the Mailchimp Connector in Claude Mailchimp Help Read 17 Oct 2026
  27. 27 Intuit Mailchimp connector Anthropic (Claude directory) Updated "Added March 2026" Read 17 Oct 2026
  28. 28 Use connectors to extend Claude’s capabilities Anthropic Help Center Updated "Updated today" (17 Oct 2026) Read 17 Oct 2026
  29. 29 Claude for Small Business launches new workflows, integrations, and training programs Anthropic Updated 15 Sep 2026 Read 17 Oct 2026
  30. 30 Is my data used for model training? (consumer products) Anthropic Privacy Center Updated 16 Mar 2026 Read 17 Oct 2026
  31. 31 Is my data used for model training? (commercial products) Anthropic Privacy Center Updated 18 Aug 2026 Read 17 Oct 2026
  32. 32 Intuit Mailchimp plugin for ChatGPT OpenAI Updated Page blocked automated reading; text seen only as a search-engine copy Read 17 Oct 2026
  33. 33 ChatGPT plugin listing: Intuit Mailchimp OpenAI Updated Page blocked automated reading; text seen only as a search-engine copy (version 7.0.0) Read 17 Oct 2026
  34. 34 Plugins OpenAI (ChatGPT docs) Read 17 Oct 2026
  35. 35 Federated connectors overview Microsoft Learn Updated ms.date 30 Sep 2026 (page metadata updated 16 Oct 2026) Read 17 Oct 2026
  36. 36 Available plugins for Copilot Cowork Microsoft Learn Updated ms.date 15 Oct 2026 Read 17 Oct 2026
  37. 37 MailChimp (connector reference) Microsoft Learn (connectors) Updated ms.date 1 Mar 2024 (page metadata updated 25 Apr 2025) Read 17 Oct 2026
  38. 38 Mandrill (connector reference) Microsoft Learn (connectors) Updated ms.date 1 Mar 2024 (page metadata updated 18 Sep 2025) Read 17 Oct 2026
  39. 39 Use integrations with Gemini in Workspace Google (Gmail Help) Read 17 Oct 2026
  40. 40 Intuit Mailchimp Connector (Google Workspace Marketplace listing) Google Workspace Marketplace Updated Listing updated 16 Oct 2026 Read 17 Oct 2026
  41. 41 Connect to more tools with Gemini in Google Workspace Google Workspace Updates Updated 15 Sep 2026 (correction dated 30 Sep 2026) Read 17 Oct 2026
  42. 42 Support access to Workspace Integrations Google Workspace Help Updated Last updated 13 Oct 2026 Read 17 Oct 2026
  43. 43 Take actions in third-party services with flows (Beta) Google (Workspace Studio Help) Read 17 Oct 2026
  44. 44 Check the availability and requirements of connected apps in Gemini Apps Google Gemini Apps Help Read 17 Oct 2026
  45. 45 MCP server Mailchimp Developer Read 17 Oct 2026
  46. 46 Agent skills Mailchimp Developer Read 17 Oct 2026
  47. 47 How to Use Mailchimp’s Transactional Messaging MCP Mailchimp Developer Read 17 Oct 2026
  48. 48 Connect Mailchimp to more apps using Zapier Mailchimp (integrations directory) Read 17 Oct 2026
  49. 49 Make, formerly Integromat Mailchimp (integrations directory) Read 17 Oct 2026
  50. 50 About SMS Marketing with Mailchimp Mailchimp Help Read 17 Oct 2026

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